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2009年12月巴菲特和盖茨访谈实录-让美国继续伟大(中+英)

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发表于 2021-6-27 21:51:24 | 显示全部楼层 |阅读模式
Buffett And Gates: Keeping America Great

This is the unofficial transcript of the CNBC Town Hall event Warren Buffett and Bill Gates: Keeping America Great, taped Thursday, November 12, 2009 at Columbia University in New York City.

  It was prepared for CNBC by Realtime Subscription Services.
  ANNOUNCER: The embodiment of the American dream, Warren Buffett and Bill Gates, self-made billionaires whose values run as deep as their wealth.  One redefined an industry, the other the modern investor.  But both put their stock in America, and by investing in business and humanity, reaped the rewards of this great country's capitalist tradition.  Today that tradition is under siege, our way of life questioned.  And with America at an inflection point, a future generation looks for guidance from the world's two greatest capitalists.  Now, they are going back to school, not to learn, but to teach.  Showing the next generation of business leaders that wealth is not about the money you amass, but the number of lives you enrich.  Tonight in a CNBC town hall event, Warren Buffett and Bill Gates share their secrets to keeping America great.
  BECKY QUICK:  A special CNBC town hall.  I am Becky Quick at Columbia Business School at Columbia University.  Let's hear it, guys. [CHEERS AND APPLAUSE] We are in the heart of New York City.  This is the world's center of capitalism and this is the place where dreams really do come true.  In fact, right now, look at all these people here today.  We could be surrounded -- [CHEERS AND APPLAUSE]  -- We could be surrounded by the next Warren Buffett or Bill Gates.  How about you?  You ready to go?
  STUDENT: We are so excited to all be here today. You wouldn't believe how much tickets are being sold for out front.
  BECKY:   I know you're not telling the truth.  You had to get in with your I.D., right?
  STUDENT:  Yes, this is true.
  BECKY: We're ready to go tonight.  Tonight it is all about Keeping America Great.  [CHEERS AND APPLAUSE]  
  No people have done that better than Warren Buffett and Bill Gates.  Folks, let's please welcome Warren Buffett and Bill Gates.  [CHEERS AND APPLAUSE]
  I see Warren is trying to work the home crowd here with Columbia.  [CHEERS AND APPLAUSE]
  Gentlemen, thank you so much for joining us tonight.  This has been, as you know, an extraordinary year.  This is a year where the rules have been completely rewritten, where we have thrown out the rule books, and we have seen icons collapse.  This is also a time when a lot of people have probably wondered about our way of life.  People in this very room.  That's going to be our focus in just a minute.  Gentlemen, before we get to that, the two of you may seem like an odd pair.  For anybody who doesn't know you two well --
  BUFFETT: You'll think more odd when we get through.  [LAUGHTER]
  BECKY:  What brings you two together tonight?  Why you two and why here with these business students here at Columbia?
  WARREN BUFFETT:  Well, we enjoy working together.  Actually, when I left Columbia, they told me I would probably have to come back and repeat a few classes.  So here I am.
  BECKY:  Bill, what about you? You are ready to go with the students?
  BILL GATES:  Yeah, it will be a lot of fun.  Warren and I love getting the questions and talking about our optimism.  [APPLAUSE]
  BECKY:  The reason you two are here tonight is this is a pivotal moment in history.  People have questions about the economy, about our entire system of capitalism.  And, gentlemen, let me ask each of you, over the course of the last year, was there ever a time that you had doubts about capitalism and about our way of life?
  BUFFETT:  No, there was not a time.  If there had been, last September when we invested a lot of money, that was when the country was looking into the abyss.  The money was flowing out of money market funds.  The commercial paper market died and everything.  We put $8 billion to work in just a matter of a few days then.  So I never lost confidence in the system.  This country works, you know.  We've got 200 years of proof.  And it's going to continue to work.  [APPLAUSE]
  BECKY:  Bill, what do you think, Bill?
  GATES:  Well, we have a complex financial system which we have proven that we can make mistakes. But more fundamental than that is the innovation, the fact that you can create new companies, that people are willing to take risk and invest, that there's great science going on.  This country still has the best universities, the best science, and we're going to tune our system of capitalism, you know.  The idea that you have a lot of short-term loans covering long-term needs, the amount of leverage that was there, there are definitely some lessons.  But the fundamentals of the system, a marketplace-driven system where we invest in education and a great infrastructure for the long-term, that's continued.  And, you know, I'll bet there are some inventions that took place in that fall in the darkest hour:  People were working on new drugs, new chips, new robots and things to make life better for everyone in the decades ahead.  [APPLAUSE]
  BECKY:  All right.  Tonight is all about the students and why don't we start out and get right to it.  Why don't you start out. You ready to go?
  QUESTION:  We are honored to have you here at the university.  [APPLAUSE]  My question for you is directed to both of you, Mr. Gates and Mr. Buffett.  I'd like to know your perspective on whether greed and immoral behavior, unethical behavior, were key causes of the recent financial crisis.
  BUFFETT:  You went out toward the end, Becky.
  BECKY:  Just wondering whether greed and corruption were behind what happened.
  BUFFETT:  It certainly played a part.  We have always had greed. That didn't get invented in the last few years. And greed, fear in the third quarter -- I mean, the American people were really panicked there for a while.  And it affected their -- it started out on Wall Street but then spilled over into the general economy subsequently.  But we're never going to get rid of greed.  We're never going to get rid of fear.  What we do have is a system, as Bill said, a market system where we have the quality of opportunity and the rule of law combined to unleash human potential in this country over the last couple of hundred years to the degree nobody would have believed possible a few centuries before that.  There's nothing that's gone wrong with that system.  Our economy was sputtering and still is sputtering some.  But we've got the greatest engine ever devised.  And it's just beginning.  Greed will continue.  Don't worry about that.    Oliver Stone is putting out a second film here pretty soon.  Probably get mentioned again in this one with Gordon Gekko making a return.  But that is not what drives the American system.  What drives the American system is the quality of opportunity in a market system and the knowledge that when you get out of here, you're going to enjoy the fruits of the knowledge you have gained.  And it will keep working.  I'd love to trade places with any of you.
  BECKY:  Bill, do you have any extra thoughts on that?
  GATES:  Well, the best systems are ones where you have good short-term metrics, great accounting, looking at profits, looking at risk and willing to do things long-term.  Investing in new research, letting people build new companies.  I was a huge beneficiary of this country's unique willingness to take risk on a young person.  And, you know, I got to hire people who were older.  I got to sell to people who were older.  And it was kind of a dream come true.  And that kind of thing is -- other countries have seen it and they are trying to create that same dynamic.  And that's good for the world.  It's excellent that China and India will borrow our ideas about universities, about entrepreneurship, simplification of business.  None of us want to borrow this extreme leverage that we got into. But in a sense, that's kind of a -- I don't want to say minor, but it doesn't speak to the heart of why things have worked so well.
  BECKY:  All right.  Let's get to another question.  How about right here?
  QUESTION:  Hello.  My name is Accosia Bagima.  I am from the Northern Virginia area and I'm a first-year student here at Columbia.  And I want to thank, once again, both of you for coming.  It's an honor.  My question is directed toward Mr. Gates.  Mr. Gates, I know you're not in the finance industry, but can you tell us what you were feeling when you first heard that Lehman was filing for bankruptcy?
  GATES:  I don't follow investment banks, you know, very closely.  So it didn't strike me as fundamentally a terrible thing.  In the technology business, the two companies I admired the most, Wang Industries and Digital Equipment, had both basically gone bankrupt.  Digital actually got bought.  And so the fact that there's these ups and downs, certain firms get knocked out, I didn't have any sentimentality over that particular firm.  Now, this knock-on effect where other people had debts to them and those were going to be very hard to settle and that complexity might cause things to freeze up, that I called up Warren and I said, "Should I be worried?"  And he said, "A little bit."  [LAUGHTER]
  BECKY:  Warren, was it a mistake for the government to allow Lehman to go under?
  BUFFETT:  It may have been.  But I would say overall, the officials in Washington did a terrific job of dealing with really what was an economic Pearl Harbor, as we talked about.  So I would say that if Merrill hadn't been bought by the B of A, Merrill would have gone very quickly.  And the dominoes were really lined up.  And I don't think it was fully appreciated, perhaps, what a big domino Lehman was or how close it was to the next big dominoes.  But overall, I give (former Treasury Secretary Henry) Paulson, I give (Federal Reserve Chairman Ben)Bernanke, I give (FDIC Chairman) Sheila Bair, I give (Treasury Secretary) Tim Geithner, I give them very high marks for the fact they took unprecedented action.  [APPLAUSE]
  BECKY:  Let's get to another question.  Right back here at the microphone.  Go ahead.
  QUESTION:  I hope this works.
  BECKY:  It does.  It sounds like it.
  QUESTION:  Hi, my name is Greg Letter.  I grew up in Ohio and I'm also a current student, obviously.  My question was with Lehman Brothers and Goldman Sachs, this relates to Mr. Buffett, you had the opportunity to invest.  I was wondering how you chose to invest in Goldman Sachs [GS 176.76   -1.72 (-0.96%)   ] and why you chose not to maybe invest in both, or what made you not decide to invest in Lehman Brothers.
  BUFFETT:  I had more confidence in both the numbers and the management of Goldman Sachs than any other major firm in Wall Street at that time.  Now, there could have been things happened that would have made Goldman Sachs be next in line.  (Goldman CEO) Roy Blankfein had said I worked 30 seconds behind Morgan Stanley. This is covered very well in the book called "Too Big To Fail" by Andrew Ross Sorken.  But I did not think the system was going to go under.  I felt Washington in the end would do the right thing.  I thought if they did the right thing, Goldman Sachs was -- I thought it was the best-run operation.  I thought its figures were the most solid and I thought they would prosper the most in the future ahead.  Plus I liked the terms, too.  [LAUGHTER]
  BECKY:  Warren, you said at that time they had the best management and a lot of other things.  Did you change your mind since then?
  BUFFETT:  Pardon me?
  BECKY:  Have you changed your mind since then?  You said at that time they had the best management.
  BUFFETT:  Goldman, my experience with Goldman goes back to when I met Sidney Weinberg in 1940.  I followed the company a long time.  They have a discipline around there that I think particularly in their marking to market and all of that, I think probably is the best among the firms in Wall Street.  And I thought Roy Blankfein had a very strong appreciation of risk.  Now, if the system went down, everybody gets hit.  But I felt to a great extent they had factored the best people into the business.  So they were my number one choice.  I had a few other choices that were offered to me.  [APPLAUSE]
  BECKY:  Let's get to another question, everybody.  Another question.
  QUESTION:  It's a pleasure to be here with both of you today.  My name is John Lemley.  I'm originally from Scarsdale, New York.  Given the severity of the economic downturn, which some attribute to systemic breakdown in risk allegation and underwriting standards, a fiercely partisan debate has ensued regarding the appropriate role of government.  Can this role be positive and if so, how?
  BECKY:  What do you guys think about big government?
  GATES:  Well, there's clearly a role for the government in business cycles.  And over time, that's been tuned, you know, mistakes have been made.  Now, the question is -- and that's largely measured through inflation and interest rates. Now, there's a question of could there be a measure of risk that would cause them to step in and maybe tax transactions, make the bigger firms put more money aside.  That is still really a question of whether you can recognize these situations and actually have government play a very positive role.   Now, as things start to fall apart, we know there are ways that taking firms that are going down and handling those in a more expedited way -- there's a lot that can be done there.  But the basic idea of, can you spot bubbles?  Can the government spot bubbles?  That's a great question.  Some great economists have some ideas.  But it is not a proven territory.
  BUFFETT:  Last September, only the government could have saved things.  The whole world wanted to deleverage.  And they were deleveraging under conditions of extreme haste and with guns to their head in some cases.  And the only entity that could possibly leverage up at the same time that everybody else wanted to deleverage was the Federal government.  And when 200 billion flowed out of money market funds in a couple of days, when commercial paper stopped, only the Federal government could act then.  And fortunately we had the people there who recognized that and acted promptly.  The government has a huge role.  And now going forward, it's a very tricky thing to figure out how to prevent excessive leverage and prevent off-balance sheet arrangements from getting in trouble or for just having people at the top of major institutions that run risks they shouldn't be running.  But we're wrestling with that right now.  There should be more down side to the head of any institution that has to go to the federal government to be saved for reasons of the greater society.  And so far, we have been better at carrots and sticks in rewarding CEOs at the top.  But I think some more sticks are called for.
  BECKY:  All right.  Let's get to another question. [APPLAUSE]
  QUESTION:  My name is Brian, first-year student here at Columbia.  And I run a business school right now and seems to me a lot of the villains in the full credit crisis were business school graduates.  To what extent do you guys think that business schools like Columbia were in some sense responsible for what transpired in the credit crisis?
  GATES:  Well, remember that capitalism has been massively successful, you know.  Standard of life, medicine, all these great things have come out of it.  And business schools play a role in training people to think about value, leadership.  There's wonderful skills that are taught at great schools like this.  And so the fact that, yes, we have had a crisis and we have dropped back, maybe we wasted two or three years net because of the things that were done wrong, that doesn't say that business schools aren't performing a great service, you know.  The case studies of this crisis will be taught here for decades to come.  And so at least we'll get that benefit out of the pain we went through.   Leverage is a very dangerous thing.  And perhaps, you know, Warren talked about derivatives as weapons of mass destruction.  That wasn't much heeded.  And yet at the end of the day, what happened here, particularly in the real estate sector, the notion of risk that price would drop down and what that meant systematically for those instruments, it wasn't well understood.  And the mass destruction followed as predicted.
  BECKY:  Warren, can you teach ethics in a business school?  Does it have to come from somewhere else?
  BUFFETT:  Come back now?
  BECKY:  Can you teach ethics at a business school?
  BUFFETT:  Well, I think the best place to learn ethics is in the home.  I think most of us get our values from what we see around us before we get to business school.  I think that it's important to emphasize them, but I think that if I had a choice of having great education and ethics fully on in the home or as a course in a school later on, I would choose the home.  The wonderful thing about it is in this country, is you can succeed magnificently with ethics.  It's not a hindrance. It's a help sometimes.  It's a neutral sometimes.  But it's not a hindrance at all.  And to cut corners, you know, everybody here has a wonderful future.  I mean, this is an economy you're going into that is so much -- [APPLAUSE]  If you look back on the 19th Century, we had seven great bank panics.  If you look back at the 20th Century, we had the Great Depression and world wars and flu epidemics.  This country doesn't avoid problems.  It just solves them. And in the next 100 years, our machine will sputter again, you know.  Maybe 15 years will be so-so years, but there will be 85 great years.  And during the 20th Century the Dow went from 66 to 11,400, so this is fertile soil that you're working in and there's no reasons to cut corners.
  BECKY:  All right.  Let's get another question.  [APPLAUSE]
  QUESTION:  Hi.  My name is Katrina Gankena, and I was born in Russia.  And I'm a second-year student at Columbia Business School.  My question is for Mr. Gates.  What industry do you think is going to produce the next Bill Gates?  Because that's the industry I want to get a job in. [LAUGHTER] [APPLAUSE]
  GATES:  Industries do have different paces of innovation.  So the IT industry, driven by the magic of software, the magic of the optic fiber, magic of the chip which doubles in power every couple of years, it's been the industry that has not only been the most exciting, it's also changed the rules for many other industries.  The idea of information being available, what the online world is like, that's incredible.  I'll tell you, there are a few other industries that will compete for being exciting in the decades ahead.  The energy business, some approach will provide cheaper energy that's environmentally friendly.  And there's a lot of science, a lot of business.  That's a global thing.  There will be some great careers there.  Medicine, you know.  We haven't solved Parkinson's or Alzheimer's or about 20 diseases of these poor countries, and yet we can be sure that we're on track to do that.  And so those three industries I think you would do great in.  There's many others, but those are the ones that have the strongest appeal to me.
  BUFFETT:  Find what turns you on.  Find what you have a passion for.  If somebody said to me when I was getting out of Columbia, you know, that Bill's business was going to be the one that would be exciting, you know, I don't think I'd have done so well.  [LAUGHTER]  But I knew what turned me on.  I had a professor, Ben Graham, I offered to go to work for him for nothing.  He said, "You're overpriced."  Nonetheless, I went into the business. [APPLAUSE]  I will guarantee, you will do well at whatever turns you on. There's no question about that.  Don't let anybody else tell you what to do.  You figure out what you are doing. [APPLAUSE]
  BECKY:  All right.  We actually got the chance to poll these students.  And we asked them if there would ever be a company as transformative as Microsoft in their lifetime.  You might be surprised at their response.  We will tell you right after this break.
  BECKY:  Welcome back to CNBC's town hall.  We are with Bill Gates and Warren Buffett at the Columbia School of Business at Columbia University.  We're in the heart of New York City.  And before we went to that break, we asked one of our students -- one of our students actually asked, which industry is going to be producing the next Bill Gates.  Now, as we mentioned, we got the chance to take a poll of the students in this room and we asked them if they thought they would ever see a company as transformative as Microsoft in their lifetimes again.  Gentlemen, eight out of 10 said yes.  That's 80% saying yes, they do think this will be another issue.  You guys are a very enthusiastic bunch.  Bill, do you share that sense of optimism?
  GATES:  Absolutely.  Capitalism is great and having thousands of things going on in parallel.  And a lot of them fail.  Some are just mediocre. But the ones that are special can grow and, you know, stun everybody.  And in all those fields I mentioned, there is going to be several companies that kind of take your breath away.
  BECKY:  All right.  Let's get to another student question. [APPLAUSE]
  QUESTION:  Hi, my name is Lisa Williams.  I'm from South Orange, New Jersey. I'm currently a first-year at the MBA program.  Glad to have you both here.  My question is actually for Mr. Buffett.  There has been a lost of discussion around the true drivers with the recent deal with Burlington Northern [BNI 97.97   -0.02 (-0.02%)   ].  I was wondering if you could share with us your key motivation for wanting to increase exposure to the railroad sector at this time.
  BUFFETT:  You know, when I was six, I wanted a railroad set and my dad didn't get it. [APPLAUSE]  You think about it. The railroads are tied to the future prosperity of this country.  You can't move a railroad to China or India or anyplace else.  We start out with the premise, and I can't think of a more sound premise, that there will be more people in this country, 10, 20, 30 years from now.  They will be moving more and more goods back and forth to each other.  And you have the most environmentally friendly and the most cost-efficient way of doing that on the railroads.  The Burlington Northern last year moved -- on average it moved a ton of freight, 470 miles on one gallon of diesel.  That is far, far more efficient than what takes place over the highways.  You have the situation where overall they use 1/3 less fuel, they put far fewer pollutants into the atmosphere than trucks will.  One train will supplant 280 trucks are so on the road.  So the rails are in tune with the future.  I like the West.  I like the 30-some-thousand miles of roadway that Burlington has.  And, you know, if this country has a poor future, the rails have a poor future.  I'm willing to bet a lot of money, 34 billion to be specific --  [LAUGHTER] -- on the fact that 10 years from now, 20 years from now, 50 years from now, there will be more and more goods being moved by rail and better for the country and it will be better for the shareholders of the Burlington Northern.
  BECKY:  OK. [APPLAUSE]  Another question.
  QUESTION:  Hi.  My name is Josh Porter.  I'm a first-year from North Reading, Massachusetts.  It's an honor to have you both here.  So we just went through the worst financial crisis of hopefully all of our lifetime.  And I know it keeps a lot of Americans up at night, you know, worrying about their future.  What, if anything, keeps either of you up at night?
  BUFFETT:  I try to live my life so nothing keeps me up at night.  [APPLAUSE]  I don't like to sound, you know, like a mortician during an epidemic or anything, but last fall was really quite exciting for me.  [LAUGHTER]  I don't wish it on anybody, but there were things being offered. There are opportunities for us to do things that didn't exist a year or two earlier.  So I really don't -- I don't want to be in a position where I am leveraged or something of the sort that does keep me up at night.  I did not worry about the ultimate survival of our economic system.  We were messed up. Wasn't any question about that.  But the plants haven't gone away.  The cornfields haven't gone away.  The talent of the American people hasn't gone away.  The innovativeness of the next Bill Gates hasn't gone away.  This country was going to do fine.  I knew that.  We just had to get things straightened out.  And we're well on the way to having that happen.
  BECKY:  Bill, you mentioned -- [APPLAUSE]  You mentioned before that you called Warren and he said, ‘Yeah, we should maybe be a little worried.’   Did you stay up late that night worrying about it?
  GATES:  No.  The financial system, fortunately, good leadership has a lot of self-correction built into it.  I think there are a few things that could surprise us that are negative.  You know, big terrorist event sometime in the next 20 years, that would be a big negative.  And a pandemic, which we're actually having in terms of the rate of spread of a new flu, one right now.  And fortunately, its actual impact is very modest, way less than any such thing.  So you have to keep your eye out for a few outliers like that.  Those are the two that I would point to.  But overwhelmingly, the rest of the system, you know, there is self-correction built into it. The long-term thing that I don't lose sleep over but I worry about is that we do have our education system, particularly the K through 12 part, not improving as much as we should.  And it's an important system for opportunity, it's an important system for the economic strength of the country, and since it hasn't improved that much, that's a bit scary and needs a lot more attention.
  BUFFETT:  Becky, if you had a wonderful farm and you knew the next 50 years there would be five droughts but there would be 45 good years, I mean, you would not become paralyzed thinking about the five drought years.  You would recognize that you've got a system that works very well over time, and that's our American economic system.
  BECKY:  Since we just had the drought year, does that make it less likely for the --
  BUFFETT:  No.  If you study statistics at Columbia, you'd recognize that -- [APPLAUSE]
  BECKY:  OK.  Let's get to another question.  Right back here.
  QUESTION:  I'm Peter Lawrence, first-year student from Columbia.  And, first of all, thank you both so much for coming here.  Mr. Buffett, the recent runup in the market has been historic.  And it seems that many people question the sustainability of the current price level.  Do you think the rally is for real?
  BUFFETT:  What's going to happen tomorrow, huh?  [APPLAUSE]  Let me give you an illustration.  I bought my first stock in 1942.  I was 11.  I had been dillydallying up until then.  I got serious.  [LAUGHTER]  What do you think the best year for the market has been since 1942?  Best calendar year from 1942 to the present time.  Well, there's no reason for you to know the answer.  The answer is 1954.  In 1954, the Dow … dividends was up 50%.  Now if you look at 1954, we were in a recession a good bit of that time.  The recession started in July of '53.  Unemployment peaked in September of '54.  So until November of '54 you hadn't seen an uptick in the employment figure.  And the unemployment figure more than doubled during that period.  It was the best year there was for the market.  So it's a terrible mistake to look at what's going on in the economy today and then decide whether to buy or sell stocks based on it.  You should decide whether to buy or sell stocks based on how much you're getting for your money, long-term value you're getting for your money at any given time.  And next week doesn't make any difference because next week, next week is going to be a week further away.  And the important thing is to have the right long-term outlook, uate the businesses you are buying.  And then a terrible market or a terrible economy is your friend.  I don't care, in making a purchase of the Burlington Northern, I don't care whether next week, or next month or even next year there is a big revival in car loadings or any of that sort of thing.  A period like this gives me a chance to do things.  It's silly to wait.  I wrote an article.  If you wait until you see the robin, spring will be over.
  BECKY:  But at the same time -- [APPLAUSE]  Warren, you have repeatedly said over the last year that investing in American areas is a bet on the future of America.  But you have also invested overseas, companies like BYD.  You both spent some time in China.  Are there more opportunities overseas or right here in America?
  BUFFETT:  I see more opportunity in the United States.  We're the biggest economy and we're looking for big deals.  But I am delighted to find something, you know, whether it's in China or whether it's in Israel, like Iscar or whatever it may be.  There are more opportunities in the United States than anyplace else.
  BECKY:  Bill, you agree with that?
  GATES:  Well, yes.  The U.S. benefits as the globe benefits.  You're not going to have a case where the rest of the world does poorly and the U.S. does well.  Our fate is tied to open trade, innovation everywhere.  You know, even the Burlington, some of the stuff that's on those railroads might come from other countries.
  BUFFETT:  I hope so.
  GATES:  It's exciting to see what's going on in China.  It's great for us.  If we had a choice for all the people in China to be as rich as we are versus be as poor as they were back in 1979, we'd be way better off to say, you know, let's have them be consumers and inventors just like we are.  They are a long ways away from that.  But they are a large enough population that great things are happening there.  And, you know, many countries that we thought of as basket cases and we sent lots of aid to, like Brazil or Mexico or Thailand, are now big contributors.  So it's good for the world that it's not as dependent just on the U.S.  But the U.S. is where the energy revolution is likely to happen, the IT revolution will continue.  We are expected to lead the way.
  BECKY:  All right.  We're going to be back with another question in just a moment.  [APPLAUSE]  And by the way, if you have the chance, how would you like to have Warren Buffett or Bill Gates as your career counselor? Well, we're going to have that when we come right back.  [APPLAUSE]
  BECKY:  Welcome back, everybody. We have more questions for Bill Gates and Warren Buffett.  And we are running through them, but let's keep them going.  Got a question right over here.
  QUESTION:  My name is Erica Braley and I am a second-year student.  My question is for Mr. Gates.  What is the most important thing you do every day?
  GATES:  Hmmm. [LAUGHTER]  [APPLAUSE]  Well, I do a lot of variety.  I think reading a lot, you know, and continuing to learn.  I'm in a lot of new areas in the Foundation, education, health. And I love reading a lot.  So I think, you know, arming myself with that knowledge and sitting down with people who live the topic and brainstorming with them, that's what helps me back the right people and make sure I know what's going on.  So I guess I'd say learning is what is the key thing.  [LAUGHTER] [APPLAUSE]
  BECKY:  What was that?  Let's get to another question.
  QUESTION:  Mr. Buffett, Mr. Gates, thank you for being here today.  My name is Justin Heyman, I'm a second-year MBA, as I get ready to graduate, I was wondering, what's the one thing that your MBA didn't prepare you for when you got out into the real world?
  BUFFETT:  Well, I was -- it prepared me very well, not the whole degree, but specific professors prepared me very well for what I wanted to go into.  I knew I was interested in investing, like I say, from the time I was six or seven years of age.  So I was lucky that I found what turned me on early on.  And I had these two marvelous professors here at Columbia that just being around -- I had read all the stuff they had written.  So it wasn't I was acquiring lots of incremental knowledge but I was getting inspired.  They were terrific for me.  They treated me like a son. They would take me out to dinner.  Ben Graham did the same thing for me.  So it gave me confidence in myself.  It just propelled me into a field I already love with a terrific tailwind from these professors that believed in me. [APPLAUSE]  But let me add one point because -- to the MBA situation.  Right now, I would pay $100,000 for 10% of the future earnings of any of you.  So anybody that wants to see me after this is over -- [LAUGHTER] [APPLAUSE]  If that's true, you are a million-dollar asset right now, right, if 10% of you is worth 100,000?  You could improve -- many of you, and I certainly could have when I got out, just in terms of learning communication skills.  You know, it's not something that is taught.  I actually went to a Dale Carnegie course later on in terms of public speaking.  But if you improve your value 50% by having better communication skills, that's another $500,000 in terms of capital value.  See me after the class and I'll pay you 150-thousand.  [APPLAUSE]
  BECKY:  Warren, you bring up your time here.  I don't know if you can see the monitors back here, but we did take a look at your yearbook and steal your picture from 1951 year.
  BUFFETT:  Uh-oh.
  QUICK:  I think we have a picture in the back.  There you are. [APPLAUSE]
  BUFFETT:  I don't think I'd pay $100,000 for 10% of that guy.  [LAUGHTER]
  BECKY:  Another question right here.
  QUESTION:  Hi.  My name is Oleg Cheesh.  I'm a second-year MBA student here.  My question is for Mr. Gates.  You obviously worked very hard to get to where you are.  Could you reflect on what role pure luck played in your success?
  GATES:  Well, I was lucky in many ways.  I was lucky to be born with certain skills.  I was lucky to have parents that created an environment where they shared what they were working on and let me buy as many books as I wanted to.  And I was lucky in terms of the timing.  The invention of the microprocessor was something profound.  And it turned out only if you were kind of young and looking at that could you appreciate what it meant.  And then I had been obsessed with writing software.  It turned out that was the key missing thing that would allow the microprocessor to have this incredible impact.  So in timing and skill set, in some of the people I was lucky enough to meet, you know, meeting Warren and talking to him, learning from him, it is unusual to have so much luck in one life, I think.  But it's been a major factor in what I have been able to do.
  BECKY:  All right.  Another question right here.
  QUESTION:  Hello, my name is Ugin Quinn, I'm from Deerfield, Illinois.  And I'm a first-year student at Columbia Business School.  I'd like to direct my question to both Mr. Buffett and Mr. Gates.  In the context of both your professional relationship and unique friendship, what do you admire most about each other?
  BECKY:  OK.  Who wants to take that one first? [LAUGHTER]
  BUFFETT:  My athletic ability. Say that. [APPLAUSE]  Well, I would say what I really most admire about Bill is the view he has about what he should do with the wealth he's accumulated.  I mean, as he said, he was very lucky.  He was born in the right country, at the right time, with the right wiring and all of that sort of thing.  In the end, he knows he's a beneficiary of a terrific society, and not everybody gets the long straws like he and I did.  So he is -- and he has this view that every human life worldwide is the equivalent of every other human life, and he's backing it up not only with money, but backing it up with his time. And his wife, Melinda, is backing it up with her time.  And they are really going to spend, you know, the last half of their lives or so using both money, talent, energy, imagination, all improving the lives of 6.5 billion people around the world.  That's what I admire the most.  [APPLAUSE]
  BECKY:  Bill.
  GATES:  With Warren, there are a lot of things you could pick, you know, his integrity as an example for the world.  His sense of humor.  But I think I'd pick his desire to teach, his desire to teach things that are complex and put them in a simple form so that people can understand and get the benefit of all his experience, all his models of how the world works.  He loves to teach.  And he does it meeting with students.  He does it in his annual newsletter.  He does it when he's talking to me on the phone.  It's a real gift that I admire incredibly. [APPLAUSE]
  BECKY:  Let's take another question right here.
  QUESTION:  Mr. Buffett, Mr. Gates, thank you for being here tonight.  I am Ibrahim Dolly, first year here at Columbia.  I came from Portugal.  I have a question for both of you.  You both knew early in your careers what you wanted to do in your life.  What advice do you have for those of us who are a little bit unclear?
  GATES:  Well, finding the thing that you are passionate about and that you are good at can sometimes take a period of years.  I think Warren and I were lucky we kind of ran into it.  I wasn't even sure it was software.  I was kind of obsessed with it but then it wasn't clear it could be a career.  When that happened, it was great.  I think most other people get into their 20s and have to try out some different experiences.  And some things will expose you to a lot of different businesses, a lot of different work opportunities.  And I think you can make your first few jobs optimized for getting that exposure.  And then when you want it, see the thing that you want to be fanatical about and just jump on to that.
  BECKY:  All right.
  BUFFETT:  First of all, I'd say marry the right person. [LAUGHTER]  And I'm serious about that.  [APPLAUSE]  It will make more difference in your life.  It will change your aspiration, all kind of things.  It's enormously important who you marry.  Beyond that, I would say that do what you would do if you were in my position, where the money means nothing to you.  At 79, ... I work every day.  And it's what I want to do more than anything else in the world.  The closer you can come to that early on in your life, you know the more fun you're going to have in life and really the better you're going to do.  So don't be driven where you think the last dollar is presently or anything of that sort.  And then also go to work, if possible, for an organization or an individual that you admire.  I mean I offered to go to work for Ben Graham because there was nobody I admired more in the business than him.  I didn't care what he paid me.  When he finally did hire me in 1954, I moved from Omaha to New York and I didn't know what I was getting paid until I got my first paycheck.  But I knew I wanted to work for Ben Graham.  And I knew I would jump out of bed every morning and be excited about what I would do and I would go home at night smarter than I was in the morning.  Go to work at a job that turns you on and a person that turns you on and institution. [APPLAUSE]
  BECKY:  Stay right here.  We will be right back.
  BECKY:  All right.  Class continues, everybody.  We are back with the two greatest capitalists out there with Investing 101, back to more students’ questions.  Why don't we start right here?
  QUESTION:  My name is Adam Van Dam and I'm a first-year student here.  This question is for Mr. Buffett.  If the Burlington Northern acquisition is any indication of your long-term buy and hold forever investment philosophy, I am wondering if the financial crisis has impacted that philosophy or your investment process in any way?
  BUFFETT:  No.  It hasn't changed at all.  We like products like this.  How is this for shameless products?  [APPLAUSE]  This started in 1886.  It's gone through all of these events.  And the end will be 1.6 billion eight-ounce servings of Coca-Cola [KO 56.46   0.52  (+0.93%)  ] products come today and there will be more next year.  We want to be in business with a durable competitive advantage with managements we like and trust and do them at a price we like.  It hasn't changed a 1/10 of a degree.  Incidentally, we own Fruit of the Loom, too, but I'm not going to do a product. [APPLAUSE]
  BECKY:  OK.  Our next question right here.
  QUESTION:  Hi, I'm Brian Seedabalker.  I'm a second-year student.  Mr. Buffett, it's great to see you again.  I was on the trip to Omaha last month.  Thank you for hosting us.  My question is, how would you recommend an individual investor who follows the Graham and Dodd philosophy to allocate their capital today?
  BUFFETT:  Well, it depends whether they are going to be an active investor.  Graham distinguished between the defensive and the enterprising and that.  So if you are going to spend a lot of time on investment, you know I just advise looking at as many things as possible and you will find some bargains.  And when you find them, you have to act.  It doesn't -- it hasn't changed at all since I was here in 1950, 1951.  And it won't change the rest of my life.  You start turning pages. When I got out of school, I turned every page in Moody's 10,000-some pages twice, looking for companies. And you have to find them yourself.  The world isn't going to tell you about great deals.  You have to find them yourself.  And that takes a fair amount of time.  So if you are not going to do that, if you are just going to be a passive investor, then I just advise an index fund more consistently over a long period of time.   The one thing I will tell you is the worst investment you can have is cash. Everybody is talking about cash being king and all that sort of thing.  Most of you don't look like you are overburdened with cash anyway. [LAUGHTER]  Cash is going to become worth less over time.  But good businesses are going to become worth more over time.  And you don't want to pay too much for them so you have to have some discipline about what you pay.  But the thing to do is find a good business and stick with it.
  BECKY:  Does that mean you think we are through the roughest times?  You had always kept the cash word around, too.
  BUFFETT:  We always keep enough cash around so I feel very comfortable and don't worry about sleeping at night.  But it's not because I like cash as an investment.  Cash is a bad investment over time.  But you always want to have enough so that nobody else can determine your future essentially.  The worst -- the financial panic is behind us.  The economic spillout which came to some extent from that financial panic is still with us.  It will end.  I don't know if it will end tomorrow or next week or next month.  Or maybe a year.  But it won't go on forever.  And to sit around and try and pick the bottom, people were trying to do that last March and the bottom hadn't come in unemployment and the bottom hadn't come in business but the bottom had come in stocks. Don't pass up something that's attractive today because you think you will find something way more attractive tomorrow.
  BECKY:  Another question right here.
  QUESTION:  Mr. Buffett and Mr. Gates, my name is Antionette Genevieve.  I am a first-year executive MBA student.  And I actually work at Goldman Sachs, so thank you for your investment. [APPLAUSE]
  BUFFETT:  Why aren't you at work? [LAUGHTER] [APPLAUSE]
  QUESTION:  My question to you is I'd like both of your thoughts on the investment of alternative energy as for developing our economy and getting it back on track.
  BECKY:  Bill, you touched on this earlier.
  BILL:  Well, there are many, many ideas.  And there's enough that we can say most of them will turn out to be dead ends.  You know, the solar-thermal, solar-electric, nuclear is going to go through some of the revival and see if it can solve some of its cost challenges. As a country, we want to make sure all of those get lots of R&D and regulatory enablement because one of them is going to give us much cheaper power without causing any problem.  We don't know which one it is.  And we don't have quite as much R&D going into those things as I'd like to see.  We have quite a bit, but I think the government policies could drive for more.  But it is one of these areas that is somewhat faddish in nature.  When you have a lot of energy focusing on a field, the amount of money that goes in is very large.  And the overall return on capital is often quite large.  The car industry in its heyday was a disaster.  The airline industry, even the software industry because people don't remember all the non-Microsofts that don't exist until today.  When something is hot, you get kind of a bubble.  So energy, you're going to have to be a bit careful to make sure it's one that's really got its cost structure in line and it's not just being pushed along by subsidies and there will be scientific surprises. So a very hot area, but not necessarily a good area for investment.
  BECKY:  All right.  Why don't we leave it there for now?  When we come back, we will have more with Bill Gates and Warren Buffett.  [APPLAUSE] We'll be talking about leadership and President Obama right after this break. [APPLAUSE]
  BECKY:  All right.  Welcome back, everybody.  We are at Columbia University.  And right now we're going straight to the top of Columbia Business School.  We are joined by Dean Hubbard. [CHEERS AND APPLAUSE] Glenn Hubbard, by the way, is not only the head of the Business School here, he also happened to serve at the White House where he was chairman of the Council of Economic Advisors. So this is a man who knows not only about what's happening in the economy, but also what's happening with these students.  You talk to them all the time.  What's the question that you'd like to pose to Mr. Gates and Mr. Buffett?
  HUBBARD:  Thanks, Becky, and thanks to both of you for being here today.  And, Warren, welcome home.
  BUFFETT:  Thank you. [APPLAUSE]
  HUBBARD:  Warren, one thing you said years ago that's always stuck with me is you never know who is swimming naked until the tide goes out.  And that, of course, says maybe there's some value in knowing when it's going to be low tide.  It also says there's value in knowing context.  How do we develop -- how do we encourage business leaders who understand context and connect the dots?
  BUFFETT:  Well, I think they have learned a lot about that in the last year.  Some never learn, you know.  At Berkshire, we have actually 70-some managers.  I think most of them are a fair amount smarter than they were 15 months ago but they were plenty smart to go in.  But, you know, I think that what I learned from a Ben Graham, who came up here every Thursday afternoon.  He didn't need to do it, you know.  He donated whatever he got paid back to the school and all of that.  But having sound principles takes you through everything.  And the bedrock principles that really I learned from Graham and Dodd, I haven't had to do anything with them.  They take me through good periods.  They take me through bad periods.  In the end, I don't worry about them because I know they work.
  BECKY:  Bill, what do you think is the most important character for a business leader to have?
  GATES:  Well, it's surprising that the fundamentals of business are pretty straightforward, you know.  You try to take more in income than you spend in cost.  That's a pretty straightforward subtraction.  But it's surprising in terms of projecting out into the years ahead that, you know, are we making the right investments, are we gaining on the competition, are we making it a little bit harder for people to replace what we're doing?  That kind of common sense, I guess you've got to develop it through experience.  And I think it's neat if you are young and you can see that in a small scale and be hands on with it because a lot of people who start with large businesses may have a hard time with it. So, you know, the basics are pretty straightforward.  Learning how it works and doesn't work in a variety of industries, by reading a lot, I think that's something that comes with time and a business school is an intense period where you can get ahead of the game.
  BUFFETT:  I send one message out every year and a half or two years.  They get one letter from me every couple of years.  And basically it says, run this business like it's the only business that your family can own for the next 100 years.  You can't sell it.  But every year don't measure it by the earnings in the quarter that year.  Measure it by whether the moat around that business, what gives it competitive advantage over time has widened or narrowed.  If you keep doing that for 100 years, it's going to work out very well.  Then I tell them basically if the reason for doing something is everybody else is doing it, it's not good enough.  If you have to use that as a reason, forget it.  You don't have a good reason for doing something.  Never use that.
  BECKY:  Let's get to some student questions.  [APPLAUSE]
  QUESTION:  Mr. Buffett, Mr. Gates, it is absolutely fantastic having you here.  Thanks a lot.  My name is Kata Cafunka.  I am a second-year MBA student here at Columbia. Actually, my question is really related to what you were asking.  Many of us and many people in general aspire to become somebody like you.  But actually only a few people got that height, right?  So what do you think were the major qualities that you have that distinguish you from the majority?
  BECKY:  All right.  Bill, Warren, what makes you stand out from the crowd?
  BUFFETT:  It's always interesting when Bill and I appear together, they don't figure they can do what Bill does, but they know they can do what I do. [LAUGHTER]  [APPLAUSE]  We did both have a passion.  We were doing what we did because we loved it.  We weren't doing it to get rich.  We probably felt if we did it well, we would get rich.  But we'd have done it, you know, if somebody was slipping bread in under the door, you know, to keep us going.  And so I think that passion for it is enormously important.  I was lucky enough to have a couple of great teachers, particularly one great teacher.  I had a great teacher in life in my father.  But I had another great teacher in terms of profession in terms of Ben Graham.  I was lucky enough to get the right foundation very early on. And then basically I didn't listen to anybody else.  I just look in the mirror every morning and the mirror always agrees with me.  And I go out and do what I believe I should be doing.  And I'm not influenced by what other people think.
  BECKY:  All right.  We'll get to Bill's answer on this in just a minute. [APPLAUSE]  Bill Gates and Warren Buffett right after this break.
  BECKY:  All right.  Welcome back, everybody.  Welcome back to class.  We have left that last break waiting for an answer from Bill Gates.  Bill, if you had to pick one thing that makes you stand out from everyone else, what would that be?
  GATES:  Well, we talked about some of the basics, having great people around you, reading a lot, thinking long-term.  I also think, though, there become a few magic moments where you have to have confidence in yourself.  You know, Warren when he set off on his own, he could have gone and taken a job as an analyst somewhere.  But he knew that he had the skill, that he was going to raise money and have his own partnership.  When I dropped out of Harvard and said to my friends, ‘Come work for me,’ there was a certain kind of brass self-confidence in that.  You have a few moments like that where trusting yourself and saying yes, this can come together -- you have to seize on those because not many come along.
  BECKY:  All right.  Great advice.  Believe in yourself. Guys, we're going to try and go into a cram session and get in some answers pretty rapid fire.  Let's get right back here.  We have a question.
  QUESTION:  My name is Nikki Shelton from Roseville, New York.  I'm a second-year student here at the school.  First, I just want to thank you guys for being great philanthropists.  You guys have done a great job in the world. [APPLAUSE]  And my question is for Mr. Buffett.  You recently made a huge contribution to the Bill and Melinda Gates Foundation.  If you can talk to us a little bit about what your reasoning was and how you'd like to see those funds used.
  BUFFETT:  Well, I wouldn't have given it to them unless I was 100% in sync with their objective, which is do the most good for the most people, wherever they may be, male or female, whatever their color, whatever their religion or so on.  They believe every human life is equal to every other one.  I am very good at making money.  If you read what Adam Smith wrote in 1776 about specialization of labor, you know, he said if you need to deliver a baby, don't try to learn to do it yourself.  Get an obstetrician. So Bill and Melinda will be better and my children who will also have foundations will be better at doing it than I would be.  And that's fine.  I'll work at what I'm good at and I'll let them do it.  And they are doing it 100% in accord with my wishes.
  BECKY:  Another question right here.
  QUESTION:  Mr. Buffett and Mr. Gates, welcome to Columbia Business School.  My name is Chris.  I'm from Pennsylvania and I'm a first-year MBA student.  My question is, who have been some of your most important mentors?  And what lessons have you learned from them?
  BECKY:  Bill.
  GATES:  Well, I benefited from my dad and mom who set a great example.  My dad was a lawyer and shared what he was doing at work.  I have had some business partners that we have learned together, Steve Balmer in particular.  And then I pick Warren as somebody I have learned an immense amount from, just hearing his stories of how he dealt with tough situations, how he thought long-term, how he models the world.  If you get a chance to spend time with people like that, it's fantastic.
  BECKY:  All right.  We will be right back.  Stay right here.
  BECKY:  All right. Ready?  Welcome back, everybody. This is real crunch time.  Let's get right to it.  You got it question?
  QUESTION:  Yeah. Welcome.  My name is Steven Matthews.  I am in the executive Business School here.  Thanks for coming here. My question is on Apple [AAPL 204.45   2.46  (+1.22%)  ].  Mr. Gates, if you could just comment and tell us what your thoughts are on the job Steve Jobs has done as the CEO of Apple.  [LAUGHTER]
  GATES:  Well, he's done a fantastic job.  And Apple is in a bit of a different business where they make hardware and software together.  But when Steve was coming back to Apple, which was actually through an acquisition of NeXT that he ran, Apple was in very tough shape.  In fact, most likely, it wasn't going to survive.  And he brought in a team.  He brought in inspiration about great products and design that's made Apple back into being an incredible force in doing good things.  And it's, you know, great to have competitors like that.  We write software for Apple, Microsoft does.  They compete with Apple. But he, of all the leaders in the industry that I have worked with, he showed more inspiration and he saved the company.
  BECKY:  OK.  Tag, you're it.
  QUESTION:  Thank you.  My name is Michael.  I'm a first year MBA student.  The question is for Mr. Gates.  I was wondering if you think Google [GOOG 572.05   4.20  (+0.74%)  ] at all resembles Microsoft during Microsoft's early years.
  GATES:  Well, they have some of the same problems we had.  [LAUGHTER] [APPLAUSE]  It's another fine competitor.  They are hiring a lot of smart people.  They have gotten into the lead position in search, which is incredibly profitable to be number one in that.  They may get a little competition as time goes forward.  But they are a great example of what can happen, you know, two young guys who got together, pursued an idea and created a success that's absolutely gigantic.  And we all, you know, hopefully use search engines, maybe a variety. [LAUGHTER]  And we benefit from that.
  BECKY:  Right here.
  QUESTION:  Hi, I'm Josh Austin. I'm a second-year MBA student.  My question is for you, Mr. Buffett.  Value investors, such as yourself, believe that fundamental analysis, deep fundamental analysis is critical to intelligent investing. However, you have said several times in the past that you have made very rapid capital allocation decisions, sometimes in less than five minutes.  I was wondering exactly which data gave you confidence in your decision.
  BUFFETT:  Well, that's 50 years of preparation and five (minutes) of decision making.   [APPLAUSE]
  BECKY:  Can you just look at the spreadsheet?  Can you look at an annual report and make a decision like that?
  BUFFETT:  Yeah.  Sometimes I can.  Just take Coca-Cola, for example.  I sampled the product for 60 years and then I saw a couple of key ingredients, you know, that essentially tipped the scale in terms of buying it back in 1988.  But the good big decisions, they don't take any time at all.  If they take time, you're in trouble.
  BECKY:  All right.  We will have more with Bill Gates and Warren Buffett, when we come right back.
  BECKY:  All right.  Welcome back, everybody.  Gentlemen, last question today.  If America was a stock, would you buy it?  Bill.
  GATES:  You bet.
  BECKY:  Warren.
  BUFFETT:  On margin. [LAUGHTER]
  BECKY:  Gentlemen, we want to thank you very much for your time.  You've been wonderful.  Bill, Warren, we really appreciate it.  Let's give them a big round of applause, guys.  [APPLAUSE]  And we want to thank all of you, too.  Columbia University, the Business School, Dean Hubbard, thank you, guys. We really appreciate it.  It's been fantastic.  That does it for us today.  I'm Becky Quick, and if you want to watch this, you can go to CNBC.com and we will see you back here very soon.
  
那些教你怎样赚钱同时又向你收钱的人,通常都是骗子!
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发表于 2022-11-5 09:02:51 | 显示全部楼层
导语:2009年11月12日周四,沃伦·巴菲特(Warren Buffett)和比尔·盖茨(Bill Gates)参加了CNBC电视频道在纽约哥伦比亚大学召开的主题为“ 让美国继续伟大”(Keeping America Great)的公开。他们回答了学生们关于美国经济体系、金融危机根源以及未来行业发展前景的提问。来自哥伦比亚大学商学院的贝基·奎克(BECKY QUICK)主持了此次活动。以下为问答摘要:


  主持人:你们两位今晚来到这里,是因为当前是美国历史的一个关键时刻。民众对美国经济以及整个美国资本主义体制存在着疑问。在过去一年,是否有那么一个时刻,你们两位曾经对资本主义以及我们的生活方式存在过质疑?


  巴菲特:不,我没有怀疑过。如果真有这样的时刻,那该是去年9月,当时我们曾向经济投入了大量资金,当时美国看起来陷入了深渊。资金大量撤出货币市场基金。商业票据市场陷入绝境,一切都面临崩溃。我们投入了80亿美元,但只够维持几天的运转。但我从来没有对经济体系失去信心。美国依然运转着,我们的资本主义体系已经有200多年历史,其还会继续前行。


  盖茨:我们拥有一个复杂的金融体系,事实已经证明我们会犯错误。但在这些状况的背后,更为根本的因素是创新,你可以创建新的公司,人们愿意承担风险和投资,伟大的科学不断发展。这个国家仍然拥有最好的大学,最好的科学,我们将对资本主义体系作出微调。当然,我们会吸取教训,不能用大量的短期贷款应对长期需求,不能承担过高的杠杆。但美国资本主义体系的基本面是持续的,这个体系是市场推动的,我们着眼于长远而投资教育和诸多基础设施。此外,我认为,在去年秋天情况最为糟糕的时刻,美国也诞生了一些发明创新。我们研制出了新药物、新芯片、新机器人等诸多新事物,能够在未来数十年改善我们每个人的生活。


  问:两位是否认为,贪婪和不道德行为是否是引发当前这场金融危机的关键原因?


  巴菲特:这当然会有一定影响。我们永远都会有贪婪心理,这并不是过去几年才出现的。去年第三季度,美国民众切实感受到了恐慌,贪婪与恐惧影响到了他们的行为。危机起源于华尔街,但随后蔓延到了整体经济。但我们永远无法摆脱贪婪,无法消除恐惧。我们拥有的资本主义体系,如刚才盖茨所说,是一个基于市场的体系,使得我们能够拥有出色机遇和法律规定,能够释放出美国民众的潜能,达到过去几百年所不能想象的程度。


  这个体系本身并没有错。我们的经济曾经充满活力,如今仍有拥有动力。但我们已经有最伟大的推动力。这才刚刚开始,贪婪还会延续,不用对此忧心忡忡。美国电影导演奥利弗·斯通(Oliver Stone)即将完成《华尔街》电影的续集。可能这部电影中,第一集中的金融大鳄戈登·盖柯(Gordon Gekko)会再度归来。但这并不是推动美国经济体系前行的因素。推动美国经济体系前进的是市场体系中机遇的质量以及对市场所带来受益的了解,知道你退出之后就能享受到自己所获得知识带来的果实。这将推动美国经济体系继续运转。


  盖茨:最好的体系是你拥有良好的短期评估标准、完善的会计准则,追求利润,关注风险,着眼于长期利益。投资进行新研究,让人们创建新公司。美国在鼓励年轻人冒险方面举世无双,而我就是最大的受益者。此外,我也必须招募那些较有经验的人,我必须将产品销售给较年长的人,这就是美国梦成真的过程。其他国家目睹了这一切,他们正努力创造这种动力。这有利于全世界。中国和印度将借鉴我们关于大学、创业精神以及简化商业流程的理念,这很不错。不过,我们谁也不希望再承担极端的杠杆,冒巨大的风险。


  问:盖茨先生,你并不是金融行业的人,但你能说说你最初听说雷曼兄弟申请破产后的感受吗?


  盖茨:我对投资银行的关注并不是很密切。因此,我当时并没有觉得是一件非常可怕的事情。在科技行业,我最景仰的两个公司,王安电脑和数据设备公司(Digital Equipment)都破产了。因此我觉得,市况总有起落,一些公司会被淘汰,我并不会对哪家公司出局感到失落。但雷曼兄弟破产带来了连锁反应,影响到了那些拥有该公司债券的人,一些复杂交易很难解开,这种复杂性可能会导致市场冻结。我记得当时我打电话给巴菲特,说“我应该对此感到担忧吗?”结果他回答说:“恩,有一点吧。”


  主持人:沃伦,政府放任雷曼兄弟破产是个错误吗?


  巴菲特:或许是吧。我得说,总的来说,联邦政府在应对这场经济领域“珍珠港事件”时表现地相当不错。如果当时美国银行没有收购美林,美林可能也会很快破产,当时确实会有一串多米诺骨牌般的连锁反应。我觉得,政府当时可能没有完全认识到雷曼兄弟是一个怎样庞大的多米诺骨牌,或者没有意识到该公司会对其他公司造成怎样的连锁反应。但总的来说,我对美国前财政部长亨利·保尔森(Henry Paulson)、美国联邦储备委员会主席本·伯南克(Ben Bernanke)、美国联邦存款保险公司董事长谢拉·贝尔(Sheila Bair)、现任财政部长蒂姆·盖特纳(Tim Geithner)打很高的分,因为他们面对危机采取了史无前例的举措。


  问:巴菲特先生,我的问题是关于雷曼兄弟和高盛集团,你当时面临着投资机遇。我想知道,你为什么选择投资高盛,为什么不选择投资雷曼兄弟,或是同时投资两家公司?


  巴菲特:在那个时候,我对高盛集团的状况和管理层的信心超过了华尔街上任何公司。现在看起来,高盛可能也会随之受到牵连。安德鲁·罗斯·苏尔钦(Andrew Ross Sorken)的书《不能崩溃之庞大》很好地讲到了这一点。但我不认为金融体系会随之崩溃。我认为,联邦政府最终会采取正确举措。我认为,如果华盛顿采取正确举措,高盛应该就是最佳投资。我认为高盛的状况最为坚实,他们的前景最为看好。


  主持人:沃伦,你当时说高盛拥有最好的管理层和很多其他优点。你现在还这么认为吗?


  巴菲特:我和高盛的关系可以追溯到1940年我见到西德尼·温伯格(Sidney Weinberg)(高盛创始者)。我关注这家公司很长时间了。他们拥有严格的纪律,尤其是他们对市场的时机把握,我认为高盛在这方面是华尔街中最为出色的。我认为,高盛CEO罗伊·布兰克费恩(Roy Blankfein)有着非常出色的风险判断力。现在看来,如果当时金融体系崩溃,那么所有人都会受到冲击。但我觉得高盛拥有从事金融业务的最出色人才。因此,高盛是我的第一选择。当时,我也拥有一些其他选择。


  问:考虑到经济衰退的严重性,一些人将此归咎于风险监控和承销标准的系统性崩溃,此后展开了关于政府应当扮演怎样的适当角色的党派之争。政府能够在其中扮演积极角色吗,应该怎么做?


  主持人:你们两位怎么看待大政府?


  盖茨:显然,政府在商业周期中发挥着影响。随着时间的推移,政府需要调整犯下的错误。眼下,问题主要是通过通货膨胀和利率水平进行衡量。切实的问题,你是否能够及时发现这些状况,让政府发挥积极的作用。现在来看,我们知道政府能够采取很多举措,救助那些即将破产的公司,以更为迅速的手段解决问题。但一个基本问题是,你能够发现泡沫吗,政府能发现泡沫吗?这是一个伟大的问题。一些伟大的经济学家对此有一些看法。但这个方面还没有得到证实。


  巴菲特:去年9月,只有联邦政府才能挽救局面。整个世界都想要解除杠杆。投资者惊慌失措,慌不择路。当时唯一一个可能承担风险,也是所有人希望卸下风险的实体就是联邦政府。当时数天之内就有2000亿美元撤出货币市场基金,商业票据市场陷入瘫痪,只有联邦政府才能采取措施。幸运的是,我们的联邦政府官员认识到了状况,迅速采取了措施。政府发挥了巨大的作用。着眼未来,我们需要避免过度承担杠杆,阻止资产负债表外安排成为麻烦,或是阻止大型金融机构的高管过度冒险,这将是一个非常困难的工作。但我们正在采取对策。为了营造更伟大的社会,那些被迫向联邦政府求助以保生存的金融机构,他们的高管应当更多的下台。目前为止,在对那些CEO们采取胡萝卜加大棒的措施方面,我们在这方面已经做的更好。但我觉得还应该伸出更多的大棒。


  问:你们两位认为,像哥伦比亚商学院这样的商学院应当为信贷危机所发生的一切承担起怎样的职责?


  盖茨:记住,资本主义取得了巨大的成功。人生标准,一切伟大的事物都来自于此。商学院的职责是训练人们思考价值和领导能力。伟大的商学院会传授出色的技能。现实是,我们遭遇了危机,我们遭遇了挫折,或许我们因为犯下的错误而白白浪费了两到三年时间,但这并不是说商学院就不会发挥重要的作用。


  未来几十年,商学院都会教授关于此次危机的个案研究。至少我们会因为反思经历的痛苦而从中受益。杠杆是一件非常危险的事。巴菲特刚刚谈到了金融衍生品就好像大规模杀伤性武器。投资者并没有对此给予充分重视,尤其是在房地产领域,他们没有完全理解房价可能下跌带来的风险以及这对其他衍生品工具带来的系统性风险。


  主持人:沃伦,你会在商学院教授道德课程吗?


  巴菲特:我觉得学习道德的最佳场所就是家庭。我觉得,我们大多数人在上商学院之前就对身边事物有了既定的价值观。我认为,在商学院强调道德观是重要的,但我觉得家庭是接受出色教育和道德观的最佳场所。


  如果你回顾19世纪,我们曾经有过7次银行大恐慌。回顾20世纪,我们有过大萧条、世界大战和大流感。美国并不能避免问题。但我们可以解决问题。在未来100年,我们的体系还会再度闪亮。或许15年的时间是马马虎虎,但我们还有85年好时光。在20世纪,道琼斯指数从66点增至11400点。这里是一片肥沃的土壤,我们没有理由怀疑它。


  问:盖茨先生,你觉得哪个行业会诞生下一个比尔·盖茨?我很想投身于这个行业。


  盖茨:每个行业都有不同的创新步伐。不过IT行业一直是最为令人激动的,软件、光纤和芯片的魔力在推动着这个行业,芯片能力每隔几年就会增长一倍。IT行业也改变了其他很多行业的规则。IT和互联网行业所发生的一切令人不可思议。不过,未来数十年会有一些其他行业令人惊叹。能源技术,提供环保的廉价的能源。这个领域存在着诸多科学,大量商机,是一个全球性业务。这里将存在一些伟大的职业机遇。还有制药行业。我们还无法治愈帕金森症、老年痴呆症以及其他20种疾病。可以肯定,我们会不断对此继续研究,这是我看好的三大行业。当然还会有很多其他领域,但我最看好这三个行业。


  巴菲特:找到你感兴趣的领域,你对此拥有激情的领域。如果我当年离开哥伦比亚大学的时候,有人告诉我IT行业会出现比尔·盖茨,我不认为自己会在这个行业中表现出色。但我知道,什么吸引我。我曾经提出为本·格雷汉姆(Ben Graham)(投资大师)免费工作,但他对我说,“你高估了自己”。不过,我还是投身于商界。我保证,只要这个领域令你着迷,你就能取得成功。别让其他人告诉你该做什么。你应该寻找自己的道路。


  主持人:欢迎回到CNBC的市政厅。我们正和比尔•盖茨、沃伦•巴菲特一起坐在哥伦比亚大学的商学院里。这里是纽约的中心。在我们休息之前,有个学生提问道:哪个产业可能会出现下一个比尔•盖茨?我们借此机会对这个教室里的学生进行了一次调查,看看他们是否认为在有生之年还能看到微软公司这样富有变革力的公司,结果十个人中有八个人都做出了肯定的回答!也就是说,80%的人认为他们还有机会。你们真是一群激情四射的家伙。比尔,你是不是也同样抱着这种乐观想法?


  盖茨:当然。资本主义是伟大的,时刻有大量新鲜事物诞生。有些失败了,有些沦为平庸,但有些则是相当特别,它们会不断成长,然后某一天,令每个人都大吃一惊。在我提到过的那些领域还将会不断涌现出许多这类令人惊叹的公司。


  主持人:好的。让我们听听看下一个学生问题。


  问:你好!我想问巴菲特先生,关于近来伯林顿北方公司(Burlington Northern)交易背后的原因有很多说法,我想知道您在这个时期增持铁路部门资产的真正动机是什么?


  巴菲特:当我六岁的时候,我想要一整套火车玩具结果我老爸不肯买给我。你好好想想这件事。铁路是和国家未来的前景密切相关的。让我们从这里开始,我觉得这前提再简单不过了——你没法把铁路挪到中国印度或者什么别的地方,而且未来的几十年里美国还会有更多的人口。他们会旅行得更频繁,而且肯定还会有更多的货物需要运输。从环保或者省钱的角度,火车都是最好的选择。伯林顿北方公司去年平均算来可用一加仑的柴油运输一吨货物470英里。这可比高速公路要实惠的多!同样情况下,火车消耗的燃料仅有卡车的三分之一,而且污染也少得多。一列火车顶得上280辆卡车!因而未来,铁路是更合适的交通工具。我喜欢西方世界,我喜欢伯林顿公司拥有的数千英里铁路。你知道,如果国家前途黯淡,那铁路也没什么前途可谈了。我愿意赌上一大笔钱,准确来说是340亿美元,在十年、二十年、三十年后贸易会更加繁荣,美国会变得更好;对柏林顿公司的股东来说,也更好。


  主持人:好的。下一个问题。


  问:你好!我们刚经历过可能是这辈子最糟糕的金融危机,起码我希望是最糟糕的吧。我知道这使得很多美国人对于未来忧心忡忡,甚至辗转反侧夜不能寐。有没有什么能使得你们中的任何一位也出现类似情况?


  巴菲特:我尽量让我的生活中不出现这种事情。我不想让你们听上去觉得我像个流行病爆发季节里的殡仪业者,但去年秋天对我而言确实激动人心。有些机会一两年之前根本不会有,有些交易更是不错。所以说,我实在不曾辗转反侧夜不能寐,当然我也不想处在那种可能导致我夜不能寐的境地。我也不为我们经济体系是否能最终幸存而担心。毫无疑问我们是一团糟,但是工厂还在,玉米地也还在,美国人的聪明才智不曾随风而去,下一个比尔•盖茨的创新精神也不曾失去。美国会没事的,我知道这点。我们只是需要重振旗鼓,而且我们已经开始这么做了。


  主持人:比尔,你提到之前你给沃伦打过电话,他说的是“大概我们需要稍微担心些事情”,你会在夜里因为忧虑而辗转难眠吗?


  盖茨:不会。金融系统有着很大的自我调节余地,而且还有着不错的管理层,这是相当幸运的事。我觉得有些不好的事情可能会是令人震惊的,譬如今后二十年要面对的恐怖分子制造的大型事件就是个相当糟糕问题;以及疫病,譬如目前正在流行的流感则是另一个。所以你得时刻关注着这些异常情况。这就是两点我想要指出的。但是整体上,这个系统的其他部分是有着自动纠错的能力的。长期来说,我担心的是我们的教育系统,尤其10年级以后的教育应该比现在的更好,不过这担心还不至于使得我夜不能寐。对于未来的机遇和国家的经济实力而言,教育系统都是非常重要的,考虑到它没什么改进,我觉得有点令人担心,应该得到更多人重视才好。


  巴菲特:贝迪(主持人人名),如果你有个极好的农场,而且你知道今后50年中有5年会出现旱灾但其他年份都是风调雨顺的,你不会因为这5年而郁郁不乐吧?你得承认你有个工作得很不错的农场,我们美国的经济系统也是如此。


  主持人:考虑到我们刚遭过旱灾,这是不是不大可能会……


  巴菲特:不会。如果你在哥伦比亚大学里学过统计学,你就得承认这点。


  主持人:好吧。下一个问题继续。


  问:巴菲特先生,近来市场上扬的走势之猛史上罕见,很多人都在质疑目前的价格水平能否维持,您觉得这真的是市场的反弹吗?


  巴菲特:明天谁知道会发生什么事呢?我举个例子来说明吧。我在1942年买进了我的第一支股票,那时候我11岁。我从那时起步,渐渐认真起来。你觉得,1942年之后直到现在,对市场而言的最好年份是哪一年?你大概没法知道答案,是1954年,道琼斯上涨了50%。实际上,你回顾1954年的时候会发现那也是个萧条时期。那一次的不景气始于53年的7月,失业率在1954年的9月达到最高点,到11月的时候就业市场境况更是凄凉。因而,只看到目前经济状况就决定是否买卖股票是十分不明智的做法。你得着眼长期来考虑特定时期中你投资的股票价值。所谓的“下周”没什么意义,因为下周实在是太近了。重要的是,要对你投资的行业有着正确的长期预计并且做出评估,不然你就总是和糟糕的经济或者低迷的市场作伴了。我在买下伯林顿的时候,我才不在乎是不是在下周、下个月或者明年会出现一波购车热。这样的时期给了我一个机会去做一些事情。等待是愚蠢的。我写过这样的文章。如果你一定要等到你看到知更鸟的时候,春天都结束了。


  主持人:但是同时,沃伦,你也反复提到说去年在美国不少领域的投资是一次冒险,一次对美国未来的豪赌。你在海外有不少投资,也在中国花了不少时间。到底是在美国机会多,还是海外机会更多呢?


  巴菲特:我认为美国现在机会更多。我们是世界上最大的经济体,我们正寻找着大手笔的交易呢。不过我也很高兴能找到一些别的东西,不管是在中国还是别的什么地方。美国现在的机遇比其他任何地方都多。


  主持人:盖茨,你同意这说法吗?


  盖茨:恩,是的。美国得益,全球得益。你不大可能碰到世界其他地方境况良好而美国一塌糊涂的情况。我们的命运被自由贸易和世界各地不断涌现的创新捆在了一起。你知道,即使是在伯林顿公司也有不少员工是来自世界各地的。


  巴菲特:我希望如此。


  盖茨:中国正在发生的事情十分激动人心。对我们来说,简直太棒了。如果我们要在中国人民如1979年那般穷困和如我们一般的富足两者之间来选择的话,我觉得还是让我们希望他们成为和我们一样的消费者和发明家吧。他们距离这个标准还很远呢。不过,中国拥有庞大的人口,足以发生很多不可思议的事情。你们可能了解,有些过去我们认为是接受我们援助的国家譬如巴西墨西哥泰国等等,现在都成为了生力军。对于世界而言,不单纯依赖于美国是件好事。但美国是能源革命最可能出现的国家,IT业的革新方兴未艾,我们仍将是先行者。


  主持人:好了。我们很快回来继续下一个问题。顺便说一句,如果有机会的话,你觉得沃伦•巴菲特或者比尔•盖茨来当你的职业顾问如何?


  问:我想问盖茨先生,你每天所做的事情中最重要的是什么?


  盖茨:恩,我做的事情挺多的。我想最重要的事情应该是阅读,然后继续学习吧。我涉足不少新的领域如健康、教育、基金会等等,读的东西很多,我也非常喜欢阅读。我觉得,用知识武装自己然后和那些专家学者们坐在一起并和他们一起探讨是让我明白自己在做什么的好办法,也就是说,我想,学习是最重要的。


  问:我想知道,当一个MBA踏入真实的商业世界的时候,有什么东西可能是他(她)MBA教育中所缺少的呢?


  巴菲特:就我而言,没有。不是说这整个的MBA课程,而是说各位教授已经让我充分了解并且准备好去我想去的地方了。我六七岁的时候就知道我对投资有兴趣,应该说我挺幸运的那么早就能找到自己感兴趣的东西。我在哥伦比亚有两个非常好的老师,我读了他们所写的所有文章和书籍。不是说知识水平有了多惊人的增长但是我从中获得了灵感并深受鼓舞。他们对我太好了,对我就像对待自己儿子一样,会带我出去吃大餐。投资家本•格雷厄姆对我也是如此。这些令我对自己坚信不疑。这些信任我的人们把我带入了这个我早已深爱的领域,一如顺风而行。不过对于MBA我在这里要补充一点,我打算支付给未来你们当中的10%的人10万美元的工资,也就是说,你们现在本身已经算得上身价百万了。怀疑你们当中是否有10%的人每年能赚10万美元吗?当然不。而且,你们还可以不断提高你们的沟通技巧。你得明白,这不是学校教的东西。如果你能有更好的沟通技巧,你能提高自身薪酬的50%,那么就是每年15万美元了。


  问: 盖茨先生,你显然是通过艰苦卓绝的努力才达到现在的高度,你认为单纯的运气在你的成功中扮演了什么角色呢?


  盖茨: 我在很多方面都十分幸运。我幸运地拥有某些天赋,父母与我分享他们的工作感想,慷慨地允许我购买任何想要的书籍,而且我赶上了好时机。微电子处理器是一项复杂的发明,只有当你够年轻的时候才能发现它的意义,而我正为文字软件着迷,这使得微电子处理器获得了不可思议的影响力。无论是机遇和技术,我都算是适逢其会,还幸运地遇到了一些人,如我面前的沃伦,有机会和他们交谈,向他们学习。一个人能如此幸运实属难得,但这是我成功的主要因素之一。


  问: 我想分别请问巴菲特先生和盖茨先生,在你们之间独特的友谊和职业交往的生涯之中,对方什么特质是最令你佩服的?


  主持人:好的。谁想先开口?


  巴菲特:嗯,我想说我最佩服的是比尔对于如何处理他积累的财富的态度。如他所说,他是个非常幸运的家伙,生当其时其地,创业适逢其会,成功得水到渠成。最终,他明白自己是一个伟大社会的受益者,而不是每个人都如我和他一样幸运的。他认为,世界上每个人都和其他人一样是平等的,而他不仅以自己的财富来支持这个观点,更以自己的时间来支持它。他的妻子梅琳达也是如此。他们将把自己的后半生所有的精力、才能、财富等等都用在改善世界上65亿人的生活上。这是我最佩服的。


  盖茨:对于沃伦,你可以说出他的许多优点,譬如他的品格和幽默感。但是我想说的是他对教学的热忱,他将世事化繁为简并渴望教导他人的热忱,如此一来,人们能从他一生的经验汲取宝贵经验,并从无数他建立的旨在揭示事物规律模型中受益匪浅。他乐于教导他人。当他在给我打电话的时候也是这样做的。这是我获得的一份的真正礼物,我对此深怀敬意。


  问题:我想问两位一个问题。在你们职业生涯中,你们很早便知道自己想要什么。对于那些还懵懵懂懂的人,你们有什么建议吗?


  盖茨:找到真正激发你激情而且你又擅长的事情有时候可能得花上不少年。我想沃伦和我都挺幸运的,某种程度上来说,可以说是直接就撞到了。那时候我甚至不知道它是不是软件,也不知道能不能算一份职业,我只是迷上它了。这事发生的时候,感觉好极了。我想大部分人都是在20多岁的时候开始尝试一些不同东西,经历中的有些事情会带给你不同的感觉,也带来不同的工作机遇。我想你该在最初的工作中尽量寻找接触不同东西的机会,然后当你发现你为之着迷的事情之后,直接开始干吧。


  巴菲特:首先,我想说,先找个合适的人结婚吧。嘿,我说这话是认真的。这会令你的生活发生很大的改变,它会改变你的志向抱负乃至一切。和什么人结婚这非常非常重要。此外,你该试着设身处地的想象,如果你是我,也就是说,如果金钱对你而言已经没什么意思了,你会做些什么。我79岁了,但我仍然每天工作。这是这世界上我最想做的事情。在你生命的早期,你距离这个境界越近,你在生活中获得的乐趣会越多,你也会做得越好。所以,不要被眼前的利益所控制。然后,尽可能地找一个你敬佩的人或者组织并为之工作。那时候我愿意为本•格雷厄姆工作是因为我对他的敬仰超过对行业中的其他任何人。我不在乎他付我多少钱。当他终于雇了我之后,我搬到了纽约,在我收到第一份薪水之前根本不知道自己的工资是多少。但是,我知道我愿意为他工作。我知道每天早晨我从床上一跃而起,对于今天要做的事情充满期待,而且当我晚上回家的时候我会变得比早晨更聪明。找一份令你兴奋的工作吧,为某个激起你热情的人或者某个机构工作。


  问:这个问题是给巴菲特的。如果收购Burlington Northern代表着你长期以来的买入并永远持有的投资哲学,那么此次金融危机是否对你的投资哲学或者投资进程产生影响?


  巴菲特:不,我的投资哲学一点儿都没变。我喜欢具有持久竞争优势而且管理层为我所喜欢并且信任的企业,我喜欢以合适的价格买入这种企业。附带的,我还可以享受胜利的果实。但我自己不会去经营一个企业。


  问:请问巴菲特,你是否建议个人投资者根据格雷厄姆和多德的投资法则进行投资和分配资本?


  巴菲特:这取决于他们是否是一个积极型投资者。格雷厄姆将投资者分为积极型和消极型。如果你愿意在投资上面花很多时间,我建议你尽可能多看资料,你就会发现便宜货,一旦发现就马上行动。


  我从1950年、1951年开始使用这种投资方法以来,这种方法从没发生变化,而且在我的余生也不会出现变化。我不上学以后,读了穆迪的约1万页报告中的每一页,而且读了两次,寻找适合投资的公司。你也需要这样做,世界上不会有人告诉你有什么好买卖,你必须自己去找。不过这非常耗时。


  如果你是消极型投资者,我只建议你在很长一段时间内持续买入指数基金。


  我要告诉你的一件事就是,最差的投资就是持有现金。虽然大家都说现金为王,但随着时间流逝,现金的价值将下降。相反,好的企业会越来越有价值,而且你不需要花太多时间关注好企业,你只需要找到并投资于这些好企业。


  主持人:这是不是意味着你认为最坏时期已经过去了?你也一直持有很多现金啊。


  巴菲特:持有足够的现金能令我感到舒服,不会在睡觉的时候感到担忧。但这并不意味着我喜欢将现金作为一种投资。长期内现金是无利可图的投资。但你总要有足够的现金,以避免别人可以决定你的未来。


  现在,最坏的事情——金融恐慌已经过去了。不过金融恐慌的影响还没有结束,但这种影响总会结束,可能是明天、下周、下个月或者一年后就会结束。虽然失业还未触底、商业也未触底,但股市已经触底。不要因为觉得明天会有更吸引人的投资,就错失今天很吸引人的投资机会。


  问:请问你们如何看待将替代能源投资作为发展经济和使经济恢复增长的方式?


  主持人:盖茨稍早谈到过这个问题。


  盖茨:关于替代能源投资,目前存在很多很多想法,但这些想法中很多都可能走进死胡同。太阳热能、太阳电能以及核能等都将得到发展,我们将发现这些替代能源是否能够解决成本挑战。我们希望确保所有替代能源都得到足够的研发和监管批准,因为这些替代能源中将有一个能为我们提供安全廉价的能源,虽然我们现在还不知道是哪一个。


  我认为现在我们对替代能源的研发投资还不够,政府政策应该促进对替代能源的研发投资。


  现在,替代能源是最为流行的投资领域。当大家都关注一个领域时,对这个领域的投资就会很多,总体资本回报也会很高。但是当某种东西成为热门时,就会出现泡沫。因此,应该谨慎对待替代能源投资。替代能源是一个热门投资领域,但不是一个好的投资领域。


  问:你曾经说过,大潮不退去,你就永远不会知道是谁在裸泳。当然,知道何时会退潮也很重要。我们该如何培养,或是鼓励商业领袖洞察环境?


  巴菲特:我觉得他们过去一年已经吸取了很多教训。在伯克夏,我们实际上有70多名管理者。我认为,他们大多数人都比15个月前更为明智了。不过,我觉得有效的原则能让你渡过一切,这是我从格雷汉姆那里所学到的。我以此渡过了市场起伏,不需要对此感到担忧。


  主持人:比尔,你认为一名商界领袖最重要的特征是什么?


  盖茨:令人惊讶的是,经商的要素非常直接。你获得的收入必须高于你所花的成本。这是一个非常简洁的概括。但要预计未来数年的情况并不容易,我们是否进行正确的投资?我们是否能在竞争中胜出?这是某种常识,我想你们会通过经验拥有这种意识。我认为,这是一个随着时间积累的东西,而商学院则是你能够密集积累经验的地方。


  巴菲特:简单地说,把企业当做未来100年你家族能拥有的唯一企业来运营,而且你还不能出售它。但你不需要每个季度用利润去衡量企业业绩。衡量的标准是,企业是否能够抵御风险,给企业带来竞争力的特质是扩大还是缩小。我对他们说,如果你从事什么业务,是因为其他人都在做的话,那这是不够的。如果你将其作为一个理由,那就忘了它吧。你不需要为做什么事找一个理由。但不要以此为理由。


  问:你们两位觉得是什么特质让你们与众不同?


  巴菲特:我们俩拥有激情。我们从事现在的事业是因为我们热爱它。我们并不是为了发财才从事当前事业的。我们可能是觉得,我们能够做好它,能够成功从而致富。我觉得激情是极其重要的。我很幸运拥有几位伟大的导师,父亲是我人生的一个伟大导师,在职业生涯方面我受益于格雷汉姆。我很幸运在很早的时候就奠定了正确的基础。我基本不再效仿其他人。我每天早上会照镜子,镜子总是同意我。于是我就出门做我认为自己该做的事情。其他人想什么不会影响到我。


  主持人:比尔,如果你必须选出一件让你鹤立鸡群的事情,你会选择什么?


  盖茨:让你身边拥有伟大的人,大量阅读,从长远考虑。但我还认为,你必须在一些重要时候拥有自信。当我离开哈佛大学的时候,我对朋友说,“为我工作吧”,这其中存在着某种自信。你会有一些时刻,必须相信自己,你必须抓住这些时刻。


  问:巴菲特先生,你最近为比尔盖茨夫妇基金会作出了巨大的贡献。是否可以谈谈你为此贡献的原因和感受?


  巴菲特:我只有在与他们目标完全一致时才会投入,这一目标就是为大多数人做最好的事情,不管他们在哪里,男性还是女性,肤色和信仰如何。基金会相信每个人都是平等的。我非常善于赚钱。如果你读了亚当·斯密(Adam Smith)在1776年写的关于劳动分工的文字,你就会知道,如果你老婆要生孩子了,别试图学会自己接生,你该去找个产科医生。因此我从事我所擅长的工作。而他们与我志向完全一致。


  问:对两位而言,最为重要的导师是谁,你们从他们学到了什么?


  盖茨:我的父母为我做出了伟大的榜样。我父亲是个律师,他会和我分享他所做的事情。我还有一些商业合作伙伴,我们互相学习,尤其是史蒂夫·鲍尔默(Steve Balmer)。我还从巴菲特身上学到很多,听听他是如何应对艰难状况,如何从长远考虑的,如何影响世界。如果你有机会和这样的人在一起,那是太棒了。


  问:我的问题是关于苹果。盖茨先生,你能否评论下史蒂夫·乔布斯(Steve Jobs)作为苹果CEO的表现?


  盖茨:恩,他做的非常不错。苹果的业务有所不同,他们的产品包括了硬件和软件。但当乔布斯回到苹果的时候,苹果处在非常艰难的状况。实际上,当时苹果差点就难以生存。乔布斯也带来了管理层。他给苹果带来了关于伟大产品和设计的创意,这使得苹果成为了不可思议的力量。拥有这样的竞争对手很不错。我们也为苹果写软件,微软与苹果展开竞争。但在我所从事的行业中的领袖中,乔布斯拥有更多灵感,他拯救了苹果。


  问:盖茨先生,你是否觉得谷歌就像早期的微软?


  盖茨:恩,他们的确拥有和我们过去一样的问题。(笑声)这是另外一个出色的竞争对手。他们招募了很多出色的人才。他们在搜索市场占据了领先地位,获得了难以置信的利润。随着时间的推移,谷歌会面临更多的竞争压力。谷歌是一个伟大的成功范例,两位年轻人共同努力,推进一个创意,取得了绝对伟大的成功,而我们都在使用搜索引擎,都希望可以有多样性。我们会从中受益。


  问:巴菲特先生,像你这样的价值投资者相信基本面分析,而深入的基本面分析对智慧投资非常关键。不过,你过去曾几次说,你进行过非常迅速的资本配置决策,有时候还不到五分钟。我想知道你当时是基于什么数据才做出自信决策的。


  巴菲特:这是50年的准备以及5分钟的决策。(笑声)


  主持人:你只是看看数据表,看看年报,就做出决策?


  巴菲特:是的,有时候我可以这样。就拿投资可口可乐来说吧。我喝可口可乐有60年时间了,我从中看到了几个关键要素,并在1988年购入了该股股票。但重大决策是根本不要耗费多少时间的。如果你耗费很多时间进行投资,你就会陷入麻烦。


  主持人:如果美国是一只股票,你们会买吗?


  盖茨:当然。


巴菲特:以保证金购买。(笑声)
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